rĀthe Magic Words

Emotions Evoking Categories

We’ve built the reader experience around emotion evoking classification system we call Magic Words.

Our classification methodology replaces what we believe is an outdated premise of genre. Genre is too narrow for the complexity of the demand of readers and the stores of modern era. Many thriller stories have a romance through line. Many revenge stories have a historical reference of note. Additionally, genre serves a functional distribution purpose of agent/publisher specialty and shelf identification. Neither of which exist in a mobile app.
rAthe’s methodology will make your stories visible to mobile app users who would not have seen them because they will be in the purview of a word that reminds them of a familiar genre. You can tag his/her work to that word and five other Magic Words to in which to classify the tenor of the content of the story.
Whereas the Search Array is elements specific to your story, Magic Words are the overall tenor of the story. Our Magic Words have multiple important functions for you the author. They are the basis of our Search Engine Optimization (SEO) methodology for maximized searchability of your content on the web and are the basis for our classification system for our readers.

Each of our Magic Words (the ones rotating on our home page) has words and phrases that are likely to make your hook line show up higher in search on the web which is referred to as Search Engine Optimization or SEO. The higher your hook line shows up on Google the more likely that search will drive readers to the rAthe app to find and read your story.

Below is the table of the SEO key words and phrases that correspond with our Magic Words:

Fun Surprise Hope Romance
Fun books
Humor
Funny Story
Jokes
Fun Tales
Science Fiction
Subculture
Unpredictable
Surprise Ending
Story with a twist
Shock
Feel good books
Self help
Wishes
Dreams
Encouragement
Relationship
Dating
Pure romance
Romance novels
Historical Romance
Love
Learning Escape Passion History
Educational
Lessons
How to
Books that make you think
Knowledge
Research
Biography
Autobiography
Knowledge-based
Escape reality
Beat the winter blues
Lost in a book
Liberating
Fadeout
Science Fiction
Subculture
Motivation
Inspiration
Finding Your Purpose
Life Purpose
Devotion
Love
Black history
Historical figures
World history
Historical romance
Western
History buff
Historical
Biography
Autobiography
Fantasy Inspiration Fright Soul
Magical
Quest
Supernatural
Fairytale
Fantasy stories
Fantasy books
Inspiring books
Inspirational stories
Discovery
Point of View
Overcoming Obstacles
Scary story
Scary book
Scary books
Scary stories
Horror stories
Horror books
Horror novel
Horror novels
Spiritual books
Religious books
Christian books
Soul books
Deep books
Buddhist books
Adventure You Mystery Thrill
Adventure books
Action adventure
Adventure stories
Adventure novels
Self help
Personal grown
Self-development
Self-improvement
Mystery book
Mystery stories
Crime novels
Suspense stories
Romantic suspense
Hard boiled mysteries
Cozies
Crime novels
Suspense stories
Thrilling stories
Books about crime
Action thriller
Suspense thriller
Thriller stories